Locally Shown / The resource shelf
Useful material.
Make it your own.
Practical advertising resources for local businesses. Whether you’re starting, returning, or refining what’s already running, find useful examples and understand how to put them to work.
Interactive tool · Free report
See your local visibility.
Explore Maps rankings, Google Search checks, business comparisons, and website insights for your business. Email is required to generate a report; links last up to 30 days.
Get my free visibility reportExplore the collection
Search advertising / Practical reference
Google Ads
Library
Ad examples, keyword suggestions, landing-page copy, and setup guidance organized around the services you advertise. Explore the available industry library and adapt what fits your business.
Browse the Google Ads libraryFree to use · Read online
From the search
to the service request.
- Words to work from
Ad headlines, descriptions, and landing-page copy.
- Searches to consider
Exact and phrase keywords, plus negative suggestions.
- Checks before you spend
Campaign settings, tracking, claims, and review guidance.
Examples and guidance—not an account connection, automatically built campaign, or guarantee of results.
Prefer managed Google Ads?