Generate more qualified DUI defense intake requests
Prospective clients searching for first offenses, repeat offenses, and test refusals can have very different needs and levels of intent. We learn your goals, priority services, market, capacity, and challenges before recommending any specific Google Ads account changes.
Why local campaigns underperform
Attracting DUI clients with the right mix of case severity and ability to pay for your services.
What we examine
For DUI lawyers, we isolate search terms, spend, conversion actions, and lead feedback connected to first offenses.
Competing with numerous other DUI-focused firms that all advertise aggressive defense and 24/7 availability.
What we examine
For DUI lawyers, we compare spend and inquiry quality by service, then check whether campaign structure reflects current priorities.
Ensuring someone can respond quickly to calls that come in at night, on weekends, or during busy court days.
What we examine
For DUI lawyers, we compare call timestamps, missed-call patterns, form follow-up, intake outcomes, and active ad hours.
Founder-led strategy
Aaron Putnam leads the diagnosis, establishes the strategy, and remains involved in the decisions that shape your account. Recommendations still begin with your goals, market, capacity, and lead quality.
What working together looks like
We know the common advertising challenges DUI lawyers face. Before recommending changes, we learn how your business works and what Google Ads needs to accomplish.
For DUI lawyers, we start with services, geography, capacity, frustrations, and your target audience. We make no changes before understanding what the account needs to support.
We inspect campaign structure, search terms, location settings, conversion tracking, and lead feedback, including how the account treats first offenses and repeat offenses.
For DUI lawyers, we choose together which opportunities deserve attention, where firmer boundaries are needed, and how qualified consultations and case inquiries should be evaluated.
For DUI lawyers, once priorities are agreed, we make and explain changes, then use search behavior, conversion data, and staff feedback to keep learning.
Qualified inquiry signals
For DUI lawyers, conversion counts are only a starting point. We compare recorded conversions with service fit, location, timing, capacity, and staff feedback about consultations and case inquiries before using the data to guide account decisions.
For DUI lawyers, connect first offenses calls to their campaign and review whether service, location, timing, and next step fit.
For DUI lawyers, separate repeat offenses forms from spam, employment requests, and out-of-area work before using them to guide decisions.
Compare tracked responses for DUI lawyers with staff feedback so later decisions reflect inquiry quality, not form counts alone.
Before we begin
Already advertising? Receive a focused account review. New to Google Ads? Receive an opportunity assessment shaped around your services and local market.