Generate more qualified bankruptcy consultation requests
Prospective clients searching for chapter 7, chapter 13, and small business filings can have very different needs and levels of intent. We learn your goals, priority services, market, capacity, and challenges before recommending any specific Google Ads account changes.
Why local campaigns underperform
Attracting clients with the right mix of debt, assets, and urgency for your preferred chapter 7 or chapter 13 cases.
What we examine
For bankruptcy lawyers, we isolate search terms, spend, conversion actions, and lead feedback connected to chapter 7.
Competing with non-attorney debt relief companies and generic advertising that confuses or delays potential clients.
What we examine
For bankruptcy lawyers, we review auction pressure, search-term coverage, impression share, ad differentiation, and spend concentration.
Ensuring intake staff consistently answer and follow up with high-stress inquiries before prospects give up or contact another firm.
What we examine
For bankruptcy lawyers, we compare call timestamps, missed-call patterns, form follow-up, intake outcomes, and active ad hours.
Founder-led strategy
Aaron Putnam leads the diagnosis, establishes the strategy, and remains involved in the decisions that shape your account. Recommendations still begin with your goals, market, capacity, and lead quality.
What working together looks like
We know the common advertising challenges bankruptcy lawyers face. Before recommending changes, we learn how your business works and what Google Ads needs to accomplish.
For bankruptcy lawyers, we start with services, geography, capacity, frustrations, and your target audience. We make no changes before understanding what the account needs to support.
We inspect campaign structure, search terms, location settings, conversion tracking, and lead feedback, including how the account treats chapter 7 and chapter 13.
For bankruptcy lawyers, we choose together which opportunities deserve attention, where firmer boundaries are needed, and how qualified consultations and case inquiries should be evaluated.
For bankruptcy lawyers, once priorities are agreed, we make and explain changes, then use search behavior, conversion data, and staff feedback to keep learning.
Qualified inquiry signals
For bankruptcy lawyers, conversion counts are only a starting point. We compare recorded conversions with service fit, location, timing, capacity, and staff feedback about consultations and case inquiries before using the data to guide account decisions.
For bankruptcy lawyers, connect chapter 7 calls to their campaign and review whether service, location, timing, and next step fit.
For bankruptcy lawyers, separate chapter 13 forms from spam, employment requests, and out-of-area work before using them to guide decisions.
Compare tracked responses for bankruptcy lawyers with staff feedback so later decisions reflect inquiry quality, not form counts alone.
Before we begin
Already advertising? Receive a focused account review. New to Google Ads? Receive an opportunity assessment shaped around your services and local market.